The Importance of Colour Plant Labels for Garden Centres

Posted on

In the world of gardening, plant labels serve as essential tools for both garden enthusiasts and professionals. They provide crucial information about the plants, aid in organisation, and enhance the overall experience of gardening. Among the various types of plant labels available, colour plant labels have emerged as a game changer. Not only do they add visual appeal to your garden centre, but they also offer significant advantages when promoting and selling plants. In this article, we will explore the benefits of colour plant labels for garden centres and how they can positively impact the sale of plants.

Promoting Non-Blooming Plants: 

One of the key advantages of using colour plant labels in garden centres is their ability to promote plants that are not currently blooming. Often, customers are drawn to plants that are in full bloom and may overlook those that are not visually appealing at that moment. Colour plant labels come to the rescue by adding a vibrant touch to these plants, catching the attention of potential buyers. By displaying colourful labels with attractive designs and clear information, garden centres can effectively market non-blooming plants and encourage customers to consider their potential beauty when in full bloom.

labelling for plants

Wide Range of Colour Plant Labels Options: 

To cater to the diverse needs of garden centres, a variety of colour label options are available. These options include stick-ins, adhesives, self-ties, signs, and more. Garden centres can choose the label type that best suits their display requirements and plant varieties. The flexibility in label options ensures that every plant can be effectively labelled, allowing customers to easily identify and learn about the plants they are interested in.

Customisation Possibilities: 

In addition to the wide range of label options, garden centres have the opportunity to customise their colour plant labels. Labels can be designed and made to specific sizes and shapes, providing a unique branding opportunity. By incorporating their logo, tagline, or specific colour schemes, garden centres can create a consistent and visually appealing label design that reinforces their brand identity. Customised labels not only provide valuable information but also contribute to the overall professionalism and aesthetic appeal of the garden centre.

plant labelling systems

Durability and Environmental Considerations: 

When choosing colour plant labels, durability and environmental sustainability are crucial factors. Customers want labels that can withstand various weather conditions and last throughout the gardening season. Fortunately, many suppliers offer patented labels that are non-toxic, frost-resistant, and rain-resistant, ensuring that they remain intact and legible for the entire season. This durability not only benefits the garden centre but also provides a positive customer experience.

Furthermore, considering the growing focus on environmental responsibility, garden centres can opt for environmentally friendly label options. 

Labels made from recyclable and biodegradable materials, such as L1 quality self-ties, swing tags, and signs, align with the eco-conscious values of customers. By choosing sustainable label options, garden centres can demonstrate their commitment to environmental stewardship, which resonates positively with customers who prioritise sustainability.

Colour plant labels have become invaluable tools for garden centres, particularly in promoting and selling plants. Their visual appeal, versatility in label options, customisation possibilities, durability, and environmental considerations all contribute to their effectiveness. By utilising colour plant labels, garden centres can draw attention to non-blooming plants, create visually appealing displays, and provide customers with valuable information. So, if you’re a garden centre owner looking to enhance your plant sales and improve customer experience, incorporating colour plant labels is a smart investment that will yield fruitful results.

labelling systems for plants

Professional Plant Label Printing Solutions

In addition to providing a wide range of colour plant labels, we offer a comprehensive labelling solution that meets all your labelling and signage needs. Our professional plant label solution includes labelling software, a selection of printers, and a plant database with images, making it ideal for horticultural businesses.

With our labelling software, you can create and save product and plant records for one-off or on-demand repeat printing. You have the flexibility to print simple black and white adhesive labels or full-colour picture labels. Our software allows you to customise your colour picture labels with your logo, product or plant description, barcode, care instructions, images, and more. It provides you with the tools to create visually appealing and informative labels that showcase your products effectively.

Populating the database of our labelling software is a breeze. You can input data manually as you go, or if you have data from a previous labelling system, we can help you convert it and import it into our software. This ensures a seamless transition and saves you valuable time and effort.

At Easitill, we offer free support for our labelling software with no monthly or annual fees. As long as you purchase our labels, signs, posters, and shelf edge labels, you can enjoy our ongoing support at no additional cost. We are dedicated to providing you with the assistance you need to make the most of our labelling solution.

In addition to our labelling software, we are the sole UK distributor for Floralabels, the largest supplier of on-demand labels in Europe. Our range of label options includes self-ties, stick-ins, adhesives, swing tags, shop shelf edge labels, A6/A5 signs, and more. Our patented labels are fully weather-resistant, ensuring that they can withstand the elements for at least one season. 

We prioritise environmental sustainability and offer biodegradable options for our L1 quality self-ties, swing tags, and signs. These labels are designed to biodegrade in landfill once discarded, aligning with the growing demand for eco-friendly solutions.

When it comes to durability, our labels are robust and will not go brittle even in harsh winter conditions. We also provide options for larger signage, including biodegradable A4/A3 signs and 1200 x 200 banners. With our efficient next-day delivery service, you can rest assured that you’ll receive your labels promptly. We even offer free delivery on orders of three boxes or more, making it convenient and cost-effective for you to stock up on your label supplies.

We understand the importance of competitive pricing, and we offer price breaks on quantities of boxes purchased, ensuring that you get the best value for your investment. If you require custom labels to meet your specific needs, we can create them to order and stock them for your convenience. Additionally, we provide pre-printed logo options, allowing your labels to arrive with some standard information pre-printed, further streamlining your labelling process.

Our knowledgeable Easitill staff are ready to assist you in selecting the most suitable label for your needs. Whether you require guidance on label types, customisation options, or any other aspect of our labelling solution, we are here to help.

With our professional plant label solutions, we offer a comprehensive package that combines labelling software, a range of label options, and exceptional support. By utilising our labelling software and incorporating our high-quality colour plant labels, garden centres can enhance their product presentation, promote non-blooming plants effectively, and provide customers with valuable information. Our commitment to durability, environmental sustainability, competitive pricing, and customer satisfaction sets us apart as a trusted partner for all your labelling needs. To learn more about our solutions or to request a free demonstration or samples, please get in touch with the team here at Easitill.